Chances are, you’ve already heard of the fine jewelry brand Mejuri. They’re very Insta-friendly, and you might have seen their ads around town urging you to buy their fine jewelry “for your damn self,” which is a clever marketing strategy for millennial women.
I liked their dainty, wearable designs, so last year, I visited their Toronto store to check out their pieces in person. Mejuri is a direct-to-consumer brand, which means there is no middleman markup. A few pieces caught my eye, so I placed an online order because what I wanted wasn’t in stock in the store.
For Canadians who are wondering, the orders ship from within Canada so they won’t incur any cross-border custom fees. Although Mejuri has more stores in the US, they are actually a Canadian-based company.
What I Purchased
My first order was for the Tarot Star Necklace and the Twin Necklace. They’re both made from gold vermeil, which is why they are relatively affordable. Each item came in a giftable cardboard box, complete with a black branded travel pouch and care instructions inside. The boxes came in a big white drawstring bag, also branded with their logo.
After wearing my gold vermeil pieces for a few months, I decided that I would rather invest in real gold going forward. Recently, I purchased the 14k yellow gold Croissant D√īme Ring, which I chose over their gold vermeil version.¬†Read on to learn why I stopped buying gold vermeil jewelry.
Gold Vermeil vs. 14k Gold
Mejuri’s gold vermeil is made from a thick layer of 18k solid gold on sterling silver. It has a much thicker layer of gold than regular gold plating. Vermeil still tarnishes, so the pieces need to stay away from sweat and water.
After wearing the necklaces on my bare skin last summer, both pieces quickly began to oxidize. My Mejuri customer service rep recommended that I¬†buff them with the black pouch that came in the box. It worked to a certain degree, but my Twin necklace was still in pretty bad shape, and they offered to replace it with another one, which came in the mail pretty quickly.¬†I have to say, Mejuri’s customer service is excellent. Their jewelry have two-year warranties. The reps are prompt with emailing back, and they will find a solution for your issue.
Recently, I took out the Tarot necklace after not wearing it for months and noticed that the oxidization got worse. It wouldn’t buff away. I did a little Googling and read that toothpaste is a good jewelry cleaner general. I don’t know the science behind this, but it worked!
What I did was squeezed some toothpaste (I use Davids Natural toothpaste) on the surface I wanted to clean, let it sit for a minute, then scrubbed with an old toothbrush.
I am a little concerned that if I keep scrubbing the necklace this way, I’ll eventually wear off the gold plating. Both necklaces are very cute and layerable, but I decided that gold vermeil is too high maintenance for me.
Even the chain turns darker after a while. If you look carefully in the photo below, the chain of the Tarot necklace is darker, while the chain of the Twin necklace (the new replacement) also has a dark patch already. They didn’t go away even after I tried the toothpaste trick.
Conversely, I’m very happy with my new 14k yellow gold¬†Croissant D√īme Ring, which is a great statement piece. Even though it cost way more than their gold vermeil version, I don’t have worry about oxidization when I wash my hands or put on hand cream.
If you have a limited budget, don’t mind being extra careful with your jewelry, and don’t plan on wearing them all the time, then gold vermeil jewelry would be fine to buy.
I would avoid gold vermeil for pieces you’d wear often, which is a shame because Mejuri has a lot of chic and timeless designs¬†only available in vermeil, such as these chunky hoops. But I simply don’t want to worry about accidentally exposing them to water, sweat, skin creams, and sunscreen. Because from my experience, they definitely tarnish.
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